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Lesson 10 min 15 XP

Voter Behavior

What makes people vote, how they decide, why turnout varies.

Rationally, your individual vote almost never decides an election. The odds of casting the deciding vote in a US presidential election are roughly 1 in 10 million in a swing state. Yet hundreds of millions of people vote worldwide. Why?

What Drives Turnout

Institutional factors matter most:

  • Compulsory voting — Australia fines non-voters ~$20 AUD. Turnout: 91%. Belgium, Brazil, and 20+ other countries also mandate it.
  • Automatic registration — In many European countries, you're registered to vote automatically. In the US, you must register yourself, which cuts turnout by an estimated 5-9 points.
  • Election day logistics — Voting on a weekend or holiday (France, South Korea) vs. a Tuesday (US). Early voting and mail-in ballots.
  • Proportional systems see higher turnout than FPTP — every vote feels like it counts.

Demographic factors:

  • Age — older people vote more everywhere. In the 2019 UK election, 47% of 18-24 year olds voted vs. 74% of 65+.
  • Education — higher education correlates strongly with turnout
  • Income — wealthier citizens vote more, widening political inequality
Voter Behavior | Model Diplomat